Blog Gameplan Step 3: Package Yourself to Solve Problems
Create Solid Content Around Your Expertise – Part III
I my first two s in this series, we covered how great content is like rocket fuel for your business and what kind of content you can create. In this , we’ll look at ways for you to “get it done”, so you can put out the kind of content that your customers need from you, and you can get further along toward reaching your goals.
Creating content consistently is like training for a race – you’ve got to condition your muscles. You’re not going to leave the house and run a marathon the first time you go for a jog … in fact, if you try, you’re going to end up so discouraged and frustrated that you may not make out of the house again for the second jog. Develop a plan that will get you to the marathon (or book / training program / etc) by pacing yourself so that each session feels manageable and builds on what you’ve created in the past, taking you closer to your “big goals.”
Blog Gameplan Step 3: Package Yourself to Solve Problems
Create Solid Content Around Your Expertise – Part II
In my last , Part I of this series, I talked about the value of creating content, about how it’s part of your commitment to your clients and also one of the most powerful ways you can grow your platform. In Part II, I’m going to look at the various kinds of outlets that are available for you to share your content, ranging from free content to content you can sell, while also looking at how you can make the transition from having to present your content live, and inperson, to having it stand on its own and speak for itself.